From Ideas to Insights: How Gena is Redefining Access to Customer Data

In an increasingly data-driven economy, the ability to query databases remains gated by SQL. Natural language to SQL (TXT2SQL) aims to remove that barrier, allowing anyone to ask questions in plain English and receive structured, accurate answers directly from the database.

What is TXT2SQL?

TXT2SQL is a fast-evolving area of AI that converts natural language questions into executable SQL queries. Instead of writing code, users can ask, “How many customers signed up for the premium plan last quarter?” or “Which regions had the highest revenue growth?”— and get back accurate and structured data. Effective TXT2SQL extends data access to even non-technical members, empowering roles in marketing, product, operations, and leadership.

Gena: Conversational AI for Data Access

Gena is an AI assistant that gets you the data you need. Gena makes predictions, recommendations, and presents past trends all based on your customer database.

Unlike general-purpose LLMs like ChatGPT or Claude, Gena integrates directly with an organization’s data infrastructure and prioritizes query validation, reliability, and traceability. It’s not just an assistant—it’s a powerful layer of intelligence over your data stack.

Gena in the World: BIRD Benchmark Results

Gena’s AI places top 10 in global rankings such as the BIRD benchmark—a leading standard for enterprise TXT2SQL performance spanning over 37 professional domains, from retail and healthcare to finance and blockchain.

Beyond just accuracy, Gena outperforms peers in efficiency with:

• smaller, faster LLMs (up to 25 times smaller)
• fewer inference calls (up to 5 times fewer)
• faster retrieval time (up to 2 times faster)

Gena’s in-house research on parallelization and multi-call techniques further improves accuracy across all task difficulty levels while reducing resource overhead—demonstrating both engineering rigor and research innovation.

Data-Driven E-Commerce

Gena is at the forefront of e-commerce’s AI transformation. With state-of-the-art performance and a foundation optimized for enterprise needs, Gena is redefining how businesses interact with their most valuable asset: data.

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